Globally recognized certification for business relationship management professionals.
Relationships are everywhere in your organization
Great work relationships transcend functions, levels, and even backgrounds. People provide the energy for organizations to thrive, and the quality of value produced relies on the relationships between people. A truly relationship-centred organization thrives by enhancing its business relationship management (BRM) capability. Advance your BRM capability, generate as many productive and satisfying relationships as possible, and keep your organization thriving indefinitely.
What is Business Relationship Management?
Business relationship management (BRM) is a philosophy, as well as a larger capability designed for those active in the discipline and/or role to evolve organizational culture, build collaborative partnerships, drive limitless value potential, and ultimately, satisfy purpose across the organization.
BRM stimulates, surfaces and shapes business demand for a provider's products and services and ensures that the potential business value from those products and services is captured, optimized and recognized.
What does a Business Relationship Manager do?
A mature business relationship management capability converges cross-functional teams to create holistic strategies that deliver organizational value and meaningful results.
The Business Relationship Management role serves as the strategic interface between a business function and one or more business partners to shape demand for an organization and optimize the overall value it can produce.
The BRM is a connector, orchestrator, and navigator between their function and one or more business units and external customers.
For more on the BRM role, have a read of our 'What does a Business Relationship Manager do?" blog.
BRMP® and CBRM® training and certification
BRMP® (Business Relationship Management Professional) and CBRM® (Certified Business Relationship Manager) are the leading professional development programs for business relationship management professionals.
Training course content is developed and maintained by BRM Institute and delivered by training providers accredited by APMG. APMG administers BRMP and CBRM certification in partnership with BRM Institute.
See below for more details on each.
BRMP® Course Textbook Now Available in 5 Languages
To ensure that professionals from diverse linguistic backgrounds can access vital knowledge and resources, breaking down language barriers and fostering a more inclusive learning environment, the BRMP® Textbook is available in 5 languages: English, German, Italian, Japanese & Spanish. Click here for more information and to order your copy.
Celebrating 10,000 BRMPs!
Alongside our partners at BRM Institute, we were delighted to celebrate a major milestone for the Business Relationship Management Professional (BRMP) training and certification program.
In 2023 the 10,000th BRMP candidate was certified! Read more on the milestone here.
BRMP® is endorsed by learners
Feedback from our survey of BRMP training and certification candidates was extremely positive. For example, 96% of respondents felt the learning/training experience has had a positive impact on their ability to manage business relationships.
More details here in our survey results blog.
BRM Institute complimentary membership
Upon enrolment for a BRMP/CBRM class, a world of possibilities awaits you with a complimentary 3-month trial of the BRM Institute Professional Membership. Click here for the benefits of Institute membership.
This exclusive membership opens doors to a thriving global community of business professionals who share your passion for the BRM discipline. Engage with like-minded peers, harness valuable tools, templates, and resources, and take an active role in shaping the future of BRM. Your journey starts here where collaboration, growth, and excellence converge.
Business Relationship Management Professional (BRMP®)
The go-to certification for BRM professionals
BRMP certification indicates a thorough knowledge of connecting relationships to results, and the mastery of fundamental concepts and skills necessary to prepare for your future as a valued partner within your organization.
This qualification is aimed at Business Management, Provider Management, those with a Business Relationship Management role or position and Consultants looking to gain an insight into Business Relationship Management and looking to certification as a Business Relationship Manager.
Upon completion of the BRMP course, you will be able to demonstrate your understanding of:
- What BRM is and the value it provides to an organization.
- Why an organization should move beyond profit and products to encompass people, purpose, and planet.
- Why BRM should be completely integrated into every element of your organization.
- The contribution of the BRM role to your organization’s purpose.
- The basic knowledge, skills, and mindsets of the BRM role.
- The core BRM approaches, tools, and templates used to achieve results.
- How a BRM team can advance the BRM capability to evolve culture, build partnerships, drive value, and satisfy purpose within your organization.
BRMP certification involves a multiple-choice exam:
- 50 questions
- 30 marks or more required to pass (out of 50 available)
- 50 minutes duration
- Closed-book (no additional materials permitted in the exam)
Certified Business Relationship Manager (CBRM®)
Take it to the next, strategic level.
CBRM training and certification are designed to advance your professional skills to evolve to the role of Strategic Business Relationship Manager.
BRMP certified individuals seeking to demonstrate their strategic BRM capability.
Successful candidates will demonstrate a deep understanding and ability to perform the Strategic BRM role. Specifically, the candidate will:
- Effectively communicate the purpose and objectives of the Strategic BRM role and how to optimally position that role for maximum effectiveness within the enterprise.
- Understand how to use their personal power and influence to build business relationships and foster a culture that excels at business value results.
- Apply the Strategic Relationship Management processes and techniques to build and sustain trust relationships spanning Business Partner and Provider networks.
- Be able to assess Business Demand Maturity and Business Relationship Maturity and how these might evolve over time.
- Be able to assess Provider Capability Maturity and BRM Competencies and identify key areas needing improvement.
- Be able to apply cross-organization communication techniques to clearly articulate real Provider/business value delivered to the organization.
- Be able to influence executive leaders in their use of Provider Capabilities and Assets based upon potential business value and convergence with business strategy.
- Promote and catalyze business innovation in the Provider’s sphere of influence.
- Be able to use the Business Value Management process, techniques and metrics to define, realize and optimize the value of Provider capabilities and assets.
- Apply Business Partner Experience Management so as to foster a positive Business Partner perception of Provider capabilities as an essential element of building and sustaining trust relationships.
- Shape strategic agendas for optimum business value, with due consideration of external compliance requirements and potential risks to the business.
- Understand the implications of Lean/Agile methods for the BRM role and capability.
- Influence the development and deployment of available Provider capabilities based upon business need and potential to enable or create business value.
- Apply Business Capability Management to determine and acquire enabling capabilities pursuant to strategic outcomes.
- Contribute to Business Transition Management in order to foster organizational understanding, support, adoption, and business value results of investments in new business capabilities.
CBRM certification involves an objective-testing format exam:
- 4 questions, 20 question items per question, each worth one mark
- 40 marks or more (out of 80) required to pass
- 2.5 hours duration
- Open-book exam (CBRM Guide only)