Crisis Communication Training will increase your capability to deliver well-orchestrated responses to critical situations, including cyberattacks and data breaches, supply chain and other operational issues, and business PR nightmares.
Organise your approach with Crisis Communication Training
Avoid significant damage to your brand and reputation, ecosystem health, legal and compliance standing, and financial position caused by disjointed, siloed responses to critical situations. The CCC® Framework is the only best-practice body of knowledge available that provides an approach all professionals in today's digital organizations can share. Avoid significant damage to your brand and reputation, ecosystem health, legal and compliance standing, and financial position caused by disjointed, siloed responses to critical situations. The CCC® Framework is the only best-practice body of knowledge available that provides an approach all professionals in today's digital organizations can share.
Grow your Critical Communication Capability®
Accelerate are the people behind the CCC® and other best practice frameworks and certifications that help individuals, teams, and organizations develop and demonstrate the critical capabilities required by today's digital enterprises. Critical situations (cyberattacks, data breaches, supply chain or other operational issues, or business PR nightmares) require well-orchestrated preparation, response, and follow-through. Every day we see news reports of organizations that stumble in critical situations as they lack a shared understanding of the critical situation problem space, shared practices, and attempt to coordinate across siloed teams relying on balkanized practices.
The result is predictable: disjointed responses that cause severe and sometimes fatal damage to their brand and reputation, ecosystem health, legal and compliance standing, and financial performance. Until now, there was no alternative to this approach. Now, the CCC® Framework provides, for the first time, a unified framework for all professionals in digital organizations (including IT, operations, legal and regulatory, executive communications, employee communications, PR, and the C-suite) to collaborate for well-orchestrated critical situation preparation, response, and follow-through.
Critical Communication Capability
Learn how to build your Critical Communication Capability
- The rationale for building critical communication capability
- The principles of effective communication that are crucial in critical situations
- The CCC Framework, for a shared understanding of the critical situation problem space
- The four results areas to avoid negatively impacting when handling critical situations
- The three phases of critical situation handling: preparation, response, and follow-up
- The four resource areas which we draw on in critical situations (people, process, information, and technology) and use to assess and improve our capability
- The five levers for improving capability: monitoring and assessment, force field analysis, continual Agile improvement, best practices, and drills and exercises
- Foundation
- 40 multiple choice questions
- 60 minutes duration
- Closed book
- Pass mark: 26/40 (65%)